If AI is generating the shortlist, is your brand on it?
AI-generated answers are increasingly part of how brands are researched and compared. Ask a question, receive a shortlist. The brands included are considered. The brands excluded do not.
The scale of that shift varies by category. In some sectors it may be marginal. In others, it may already be influencing commercial outcomes.
The first step is not action or assumption. It is clarity.
What ‘AI Visibility’ is
AI Visibility is a defined strategic engagement examining your brand’s presence within AI-generated answers.
Through structured testing across priority purchase moments, it establishes:
Where your brand appears
Where it does not - and which competitors are surfaced instead
What sources and signals are shaping those outcomes
How your brand is framed when included
Whether the current position carries strategic implications
This is not optimisation. It is diagnosis.
How it works
1. MAP
Structured capture of AI responses across defined purchase moments
2. DECODE
Analysis of patterns, competitor presence, source influence and narrative framing
Time-bound. Independent. No retainer.
3. ACT
A clear, proportionate set of strategic options for the client team
Who is it for
AI Visibility is suited to CMOs, Marketing Directors and Heads of Brand who want a commercially grounded view of how their brand appears within AI-generated answers - and the confidence to decide what, if anything, needs to change.
Want to know more?
If you would like to explore whether AI Visibility is appropriate for you, get in touch.